Hype Cycle

The journey to digital business is the key theme of Gartner, Inc.’s “Hype Cycle for Emerging Technologies, 2014.” As the Gartner Hype Cycle celebrates its 20th year, Gartner said that as enterprises set out on the journey to becoming digital businesses, identifying and employing the right technologies at the right time will be critical. Gartner’s … More Hype Cycle

Airbnb vs Expedia

Expedia is a traveling sight where consumers can go and search a number of flights, car rentals, cruises, and vacation packages. Microsoft launched them as a small division in 1996. Since then, they have become one of the leading traveling sites offering services from various travel brands. Also, they proud themselves in giving customers the … More Airbnb vs Expedia

Airbnb vs FlipKey

Flipkey.com and Airbnb are similar in terms that both offer numerous vacation rental homes for you to choose from and is considered number 3 in the market. Seeing the success of Airbnb, FlipKey (by TripAdvisor) also entered with a similar pay-per-booking option to try to get in on the action. FlipKey has a great user … More Airbnb vs FlipKey

Unmetric + Airbnb

This post is a recommendation for Airbnb. Unmetric can provide a valuable service for Airbnb as a company. Unmetric provides a product that would allow Airbnb’s marketing team to focus more on their campaign and less on gathering data. Unmetric is capable of compiling huge amounts of specialized social media data in minutes. Airbnb’s marketing … More Unmetric + Airbnb